Marketing management

Three Threats to Brand Relevance. Strategies That Work - David Aaker

Three Threats to Brand Relevance. Strategies That...
PDF David Aaker
Welcome to the Creative Age - Collection

Welcome to the Creative Age
PDF Collection
How to Make Brilliant Stuff That People Love ... and Make Big Money Out of It - Collection

How to Make Brilliant Stuff That People Love ......
PDF Collection
The Brandgym - Collection

The Brandgym
PDF Collection
The Marketing Director′s Role in Business Planning and Corporate Governance - Collection

The Marketing Director′s Role in Business...
PDF Collection
The Revenue Acceleration Rules - Shashi Upadhyay

The Revenue Acceleration Rules
PDF Shashi Upadhyay
Brand Innovation Manifesto - Collection

Brand Innovation Manifesto
PDF Collection
Scenarios in Marketing - Laurie Young

Scenarios in Marketing
PDF Laurie Young
Value-based Marketing - Collection

Value-based Marketing
PDF Collection
Creating Market Insight - Paul Raspin

Creating Market Insight
PDF Paul Raspin
Customer Management Excellence - Collection

Customer Management Excellence
PDF Collection
Customize the Brand - Collection

Customize the Brand
PDF Collection
Breakthrough Zone - Roy Langmaid

Breakthrough Zone
PDF Roy Langmaid
New Consumer Marketing - Collection

New Consumer Marketing
PDF Collection
Brand Stretch - Collection

Brand Stretch
PDF Collection
Agency Account Handling - Collection

Agency Account Handling
PDF Collection
Passion Branding - Neill Duffy

Passion Branding
PDF Neill Duffy
Pricing on Purpose - Collection

Pricing on Purpose
PDF Collection
The Global Market - Rohit Deshpande

The Global Market
PDF Rohit Deshpande
Inbound Content - Collection

Inbound Content
PDF Collection
Asking Questions - Seymour Sudman

Asking Questions
PDF Seymour Sudman
AI for Marketing and Product Innovation. Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales - A. Pradeep

AI for Marketing and Product Innovation. Powerful...
PDF A. Pradeep
The Persuasion Code. How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime - Christophe Morin

The Persuasion Code. How Neuromarketing Can Help...
PDF Christophe Morin
Innovative Team Selling - Eric Baron

Innovative Team Selling
PDF Eric Baron
Logos and No Gos - Collection

Logos and No Gos
PDF Collection
Conversations with Marketing Masters - Laura Mazur

Conversations with Marketing Masters
PDF Laura Mazur
The Art and Science of Interpreting Market Research Evidence - J. Fletcher

The Art and Science of Interpreting Market...
PDF J. Fletcher
Cadbury′s Purple Reign - Collection

Cadbury′s Purple Reign
PDF Collection
...And the Clients Went Wild! - Maribeth Kuzmeski

...And the Clients Went Wild!
PDF Maribeth Kuzmeski
Essential Tools for Operations Management. Tools, Models and Approaches for Managers and Consultants - Salameh Malik

Essential Tools for Operations Management. Tools,...
PDF Salameh Malik
What You Need to Know About Marketing - Simon Middleton

What You Need to Know About Marketing
PDF Simon Middleton
Managing Customers Through Economic Cycles - John McKean

Managing Customers Through Economic Cycles
PDF John McKean
The Handbook of Online and Social Media Research. Tools and Techniques for Market Researchers - Ray Poynter

The Handbook of Online and Social Media Research....
PDF Ray Poynter
Market Segmentation. How to Do It and How to Profit from It - Malcolm McDonald

Market Segmentation. How to Do It and How to...
PDF Malcolm McDonald
Online Marketing. A User′s Manual - Murray Newlands

Online Marketing. A User′s Manual
PDF Murray Newlands
Social Media Rules of Engagement. Why Your Online Narrative is the Best Weapon During a Crisis - Nicole Matejic

Social Media Rules of Engagement. Why Your Online...
PDF Nicole Matejic
<< 1 2 3 4 5 >>