W. Coombs i Sherry Holladay
Gatunek:zagraniczna literatura edukacyjna
Język książki:angielski
Typ:Książka PDF
Wydawca:John Wiley & Sons Limited
Data publikacji:08.12.2022
Cena:$318.01
Wyświetlenia:16
Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication