Douglas Turk and Philip Bligh
Genre:foreign business literature
Language:English
Type:PDF book
Publisher:John Wiley & Sons Limited
Publication date:09.12.2022
Price:$98.08
Views:32
Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI through CRM, and also details best practices.