Free Gift Inside!!. Forget the Customer. Develop Marketease

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О книге: Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer. * Based on the article «Torment Your Customers (Theyll Love It» which Harvard Busines Review chose as one of 2002s Six Breakthrough Ideas * A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing