The ebay Phenomenon. Business Secrets Behind the World′s Hottest Internet Company
David Bunnell и Richard Luecke
Жанр:стратегический менеджмент
Язык книги:Английский
Тип:PDF книга
Издательство:John Wiley & Sons Limited
Дата публикации:09.12.2022
Просмотры:70
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О книге: The buzz about The ebay Phenomenon «David Bunnells portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet. It demonstrates how a small, driven group of people can listen to customers and reinvent the world-inspiring!» —David Siegel, author, Futurize Your Enterprise «Read The eBay Phenomenon if you want the inside account of how this innovative company became one of the decades greatest business success stories. Regardless of what business youre in, David Bunnells exciting chronicle offers valuable lessons and a riveting narrative.» —Eric Nee, Senior Writer, Fortune